Build interactive 3D product configurators that convert
Let customers customize colors, materials, and options on a photoreal 3D product in real time. Build configurators visually with states and variables, connect them to your store or backend, and turn exploration into purchases.
Get started — it's freeProduct configurators turn browsing into buying for the world's best brands.
E-commerce and product teams use Spline configurators to boost conversion, increase order value, and cut returns with try-before-you-buy clarity.
How 3D product configurators go from concept to storefront
Spline simplifies the entire pipeline for building product configurators from the first product model to live, connected experiences in your store.
Ideate
Start with your product: import CAD or 3D files, or model directly in Spline. Map out the options customers care about - colors, materials, sizes, accessories - and plan the states that represent each configuration.
Design
Build the configurator visually: connect UI elements to variables and state transitions, swap materials and parts with actions, and add smooth camera moves between option views. Conditional logic keeps combinations valid without a single line of code.
Ship to Production
Embed the configurator in your product pages with lightweight web embeds or code exports. Connect selections to your store, pricing, or backend through API requests and webhooks, so configured products flow straight into carts and quotes.
Remix Product Configurators from the Community
Discover configurator-ready templates to jumpstart your interactive product experiences.
Frequently Asked Questions
Let Customers Design Their Product
Build real-time 3D configurators that connect to your store and turn product exploration into sales.